Google website promotion
The way to success is organic web promotion
Significant income improvement for the business. Website promotion in the Google search engine.
Let’s meet in a Zoom call and get a free, no-obligation consultation. Before choosing a SEO company.
How do you promote a website to the first page?
The promotion phase is done at the beginning of the website building process.
One of the biggest errors of the clients is that they come to me with sites that
were built and were not adapted to the promotion process.
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What is SEO in Google?
SEO (Search Engine Optimization) is the process of optimizing a website to rank higher and earn more organic traffic on
search engines like Google.
It involves adjusting various elements of a website such as content, keywords, images and
technical elements to make it more attractive to search engines and improve its ranking for relevant search queries.
The goal of SEO is to increase visibility, bring in more organic traffic, and ultimately improve the user experience.
10 reasons why to promote a website on Google
1. Increased organic traffic: By optimizing your website for search engines, you can increase the number of visitors to your website through organic search results.
2. Improved user experience: A well-optimized website provides a better user experience, leading to lower bounce rates and longer average visit duration.
3. Increased brand exposure: A higher ranking in search results can increase brand exposure and credibility.
4. Higher conversion rates: A well-optimized website tends to convert visitors into customers.
5. Cost-effective: SEO is a cost-effective way to drive traffic to a website compared to paid advertising.
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6. Long-term benefits: The benefits of web promotion are long-lasting, unlike paid advertising that stops as soon as you stop paying.
7. Targeted traffic: By optimizing for specific keywords, you can attract highly targeted traffic to the site.
8.Improved accessibility: Optimizing the site for search engines can also improve its accessibility for users with disabilities.
9. Competitive advantage: Optimizing the website for search engines can give you a competitive advantage over businesses that do not invest in SEO.
10. Future Proof: As search engines continue to evolve, SEO helps ensure that the promoted site stays ahead of the curve and continues to attract organic traffic.
Website promotion process in Google
The process of organic promotion of a website in Google usually includes the following steps:
Keyword Research: Finding the right keywords to target for the site.
On-Page Optimization: Optimizing various website elements such as title tags, meta descriptions and content to ensure they are search engine optimized and relevant to your keywords.
Technical optimization: improving the technical aspects of the site such as site structure, URLs and loading speed to make it easier to crawl by search engines.
Content creation: Creating quality and relevant content that attracts your target audience and adds value to your website.
Link Building: Buying high quality backlinks from other websites to demonstrate the website’s authority and relevance to search engines.
Monitoring and Analysis: Monitor and analyze website traffic and rankings regularly to track progress and make improvements.
Regular updates and improvements: constant updating and improvement of the site’s optimization to stay ahead of the competition and maintain a high ranking in the search engines.
What are the most important points for promoting a website in Google?
The 12 most important parameters for website promotion in Google include:
Relevant content rich in keywords
Writing relevant content rich in keywords. Refers to content that is both relevant to the site’s topic and tailored to specific search terms or keywords.
design and user-friendly navigation
Website construction and user-friendly navigation. refers to how the site looks and how users can interact with it.
Responsive design for mobile
A website that is easy to use on mobile devices. A site that automatically adjusts to fit the screen size of the device used to view the site.
Website page loading speed
Page loading speed The time it takes for a web page to fully load and display its content. Fast loading is essential for providing a good user experience.
Quality backlinks
Directing links from other sites to your site. Providing quality backlinks from reputable sources can greatly improve the visibility and credibility of the site.
Custom meta tags and descriptions
Custom meta tags are HTML elements that provide information about a web page to search engines and users.
Using header tags
Heading tags are HTML tags used to structure web page content into sections, with each section represented by a different heading tag (H1, H2, H3, etc.).
Image optimization
Optimizing images is a process of reducing the file size and improving the loading speed of the images on the website while maintaining their quality.
structure and names of the pages
URL structure and internal linking are two important factors for optimizing a website for search engines and improving the user experience.
Using schema notation
Schema markup is a type of code (in the form of microdata) that is added to a website to provide additional information about the page’s content to search engines.
Involvement in networks
Presence and activity in social networks can have a positive effect on website promotion in search engines. Social media can help improve a website’s visibility in search engines.
Site data analysis
Regular monitoring and analysis of website performance and search engine ranking is an important part of SEO because it helps you understand how your website is performing in search engines, and identify areas for improvement.
A short guide to promoting the site in Google:
By following these steps, you can improve your website’s visibility in search engines and attract more traffic and potential customers to your website.
Do keyword research
By reviewing the competitors you can get information about the field. Competitive words, links and articles lead to the site. After reviewing the competitors, you can plan a promotion strategy and understand the competitiveness in the field.
Optimize the site
Make sure the site is optimized for search engines by using relevant keywords. Writing high-quality content rich in keywords, and making sure the website design is user-friendly and mobile responsive.
Build high quality backlinks
These are keywords and phrases relevant to the site and the target audience, and use these keywords in the content, meta tags and other elements on the page.
Using header tags
Make use of heading tags (H1, H2, H3, etc.) in the content to structure the page and make it easier for search engines to understand the hierarchy of the content on the site.
Optimize images
Optimize images with descriptive filenames and alt tags, and compress images to reduce their file size.
Examining competitors for the purpose of learning
By reviewing the competitors you can get information about the field. Competitive words, links and articles lead to the site. After reviewing the competitors, you can plan a promotion strategy and understand the competitiveness in the field.
Added schema markup
Attach schema tags to provide search engines with additional information about the site's content, such as hours of operation, prices, and reviews.
Engage in social media
Engage in social media: Show presence on social media, connect with users and promote the site and content to a wider audience.
Monitor site performance
Use tools like Google Analytics and Google Search Console to monitor site performance and search engine rankings, and make changes to your site and SEO strategy as needed.
We have consistently updated and improved the site
We updated the site regularly with high-quality, keyword-rich content, and continued to make improvements to the site's design and user experience.
How much does website promotion cost?
The cost of building and promoting a website on Google search engine can vary widely depending on various factors such as the complexity of the website, the competitiveness of the industry, the target audience, and the desired level of optimization.
Building a basic website can cost anywhere from a few hundred dollars to several thousand dollars, while more complex websites with advanced features and functionalities can cost tens of thousands of dollars or more.
In terms of promoting the website on Google search engine, the cost can range from a few hundred dollars per month for basic optimization services to several thousand dollars per month for more advanced and comprehensive SEO services.
Additionally, there are other costs to consider such as content creation, website hosting and maintenance, and ongoing optimization efforts. Overall, the cost of building and promoting a website on Google search engine can be significant, but it ultimately depends on the specific needs and goals of the website owner.